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In the competitive world of iGaming, conversion optimization is pivotal to success. With a myriad of games and platforms available, companies must leverage advanced tools and strategic methodologies to enhance user experience, increase engagement, and drive user acquisition and player retention. Where to begin with the conversion? To begin with Conversion Rate Optimization (CRO) in […]
Given the growth of online gaming internationally, the German market has seen a notable surge in interest and participation in online casinos. However, with a multitude of platforms available, picking the ideal one could feel like finding a needle in a haystack. To help navigate this booming landscape, several German-focused websites offer comprehensive online casino […]
Growing an online casino business can be challenging due to intense competition, legal restrictions, and internal factors that can silently hinder your online casino’s profitability. In fact, 83% of online businesses face these internal issues daily. By reading this article, you will learn: How to identify silent “blockers” in your online casino – UX audit […]
The world of slot games is a complex and dynamic arena where math, logic, and graphics converge to create engaging and immersive experiences. Testing these games presents unique challenges, particularly in verifying game logic (which rarely is trivial) and the quality of graphics and animations on every stage of the experience. This article delves into […]
In the rapidly evolving world of online slot games, ensuring a flawless user experience is paramount. One handy tool that could change how developers and testers approach quality assurance is the automated screenshot feature. Some automated test frameworks (like Playwright, Selenium, Cypress, Percy) already have a built-in feature that allows you to take a screenshot […]
When analyzing online casinos, we’ve compiled a list of the most common mistakes made by casino operators that hackers ruthlessly exploit to take control of platforms and steal data. The most common types of hacker attacks on online casinos: stealing players’ personal data, taking over the casino, making unauthorized changes, and stealing data, manipulating games […]
The iGaming market is huge and changing user preferences justify the growth of this sector. Along with the large number of players, the significance of processes involving players is growing. Among the key ones that have the greatest impact on player satisfaction are: registration, identity verification, deposit and withdrawal of funds or a reliable payment […]
Customer Retention Rate (CRR) shows how many players have stayed with us for a longer time. This metric is crucial for evaluating the effectiveness of user engagement strategies and identifying trends in player behavior over time. By analyzing CRR, businesses can understand which retention strategies are successful and where improvements are needed. It is important […]
The African iGaming business has grown fast, especially over the last few years. Increased internet access, greater usage of smartphones, and partial liberalization of legislative restrictions on gambling created an enabling environment for such growth in several African countries. The iGaming business is growing, with countries like Nigeria, Kenya, and South Africa included among those […]
How to reach players and make a permanent presence in their browsers? The bookmaking industry stands on two strong pillars – affiliate marketing and a wide-ranging online presence. Today, a few days after the announcement of changes in the Google algorithm, we will take a closer look at SEO and all topics related to organic […]
iGaming Internal Blockers Analysis Q1 2025
Check if your competition is doing better than you.
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